⚠️ Warning: Real talk about the world of online launches ahead.

Are you an online service provider who’s ready to pivot from 1:1 to 1:many by launching a group program or course for the first time? You’re gonna need a whole lot of launch copy.

You have a few seconds to get their attention and keep it. Here are the three biggest mistakes online course creators make on their sales page when trying to hook their prospects and what to do instead.

The most overlooked step in writing high-converting sales page copy? Research. Read to learn why you need to do your research and how.

Maybe you’ve heard that you don’t need a sales page for your online course or program launch. Here’s a conversion copywriter’s case for why you DO need a long form sales page. Read the blog post.

Your waiting list is meant to be a bridge to your offer. It’s not a place where interested prospects go to “die.”

Find out why all of your copy is “sales” copy, and what that means for you.

Stop spinning your wheels and focus on your brand’s foundation—messaging, voice, and story.

Writing your About page got you stumped? It should be easy, but you're struggling. Here are the biggest About-page mistakes and how to fix them.

Owning your own biz is tough. I get it. We all feel like quitting sometimes. Here are 7 things you can do instead of giving up.

As a new online business owner, you may be eyebrow-deep in advice and information. Here's how to climb out of the mess and own being the boss.